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TRAC
TRAC
The Real Academy Animation

Aware of the popularity of media-rich content and of video in particular for its target audience, TRAC appointed r//evolution to create an eye-catching film for use on their website and in marketing activity. An animation was created to recruit apprentices to The Real Academy, explaining the role of the academy in an easily comprehensible format. The animation provided TRAC with the ability to express all the important information whilst maintaining interest and the attention of its target audience.